How many times have you heard or read a post about the easy way to build a business. You know, you don't have to call family or friends or do any cold calling. You don't have to meet anyone or talk to anyone and you can build a huge business. If I had a nickel for every one of those that I heard I wouldn't need to start a business because I would be rich.
If you ever see one of those ads, my recommendation would be to run as fast as you can. Anytime they tell you that you don't have to do anything and it is so simple anyone can do it is the time you have to question what planet they are on. I don't care what business you're in or product you are selling you actually have to speak to someone about it.
The elephant in the room is the issue that most people don't want to confront. That elephant is called hard work. If anyone tells you that Network Marketing is easy then you want to find someone that will be honest with you and tell you that there is actually work involved. I would respect a person more if they told me the truth.
When you first get involved in this industry you enter it with a lot of enthusiasm because you see all of the leaders making incredible money. Everyone telling you all you need is two or three people and your done. Nothing is farther from the truth. Once you get your first couple of people is when your work just begins. In order to grow a business you must be willing to train and duplicate your efforts so others will do the same. This business is about finding the people who want to work at building a business. So many people come in to this industry and think that in a month they will be making 5 figures.
There are no shortcuts in building a business in this industry and it takes time. If you go into it with that mindset then you won't get frustrated when things don't happen for you right away. Understand that it could take 2,3,4 or even 5 years to build a successful residual income. So many people come in and talk to 5 people and those people say "no" and then the next thing you know you internally justify that this business doesn't work. I'm here to tell you that the business does work, you just have to work the business. This industry is not for everyone, but if you have the determination and understanding that it is going to take time then you will be able to whether the storm and make it.
Before you even get started in this industry you MUST determine your WHY. Why are you interested in building a residual income business? Is it just for money? Is it time freedom? Do you want to help some charities? So many questions that only you can answer, but once you have the answer to the WHY question do not give up. The only way to fail in this industry is to quit. I don't care how long it takes because in my opinion this business is the only one that can help you achieve your dreams if you move in the direction of your dreams and never give up. Don't try the shortcuts because there are none. Be persistent and consistent on a daily basis and you will reach your goals and become successful in your business.
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